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ABOUT PLUS 1 DIGITAL
We are a digital marketing, communications and solutions agency with international offices. What makes us different is simply our attitude, knowing our limitations and a constant need to strive for perfection and set high expectations.
WHO WE ARE
Our young (either in age or at heart) team brings an eclectic mix of techies, data analysts and creative designers who more than anything, love all things digital. We also love cupcakes, sushi — well to be honest WE LOVE ALL FOOD would be more accurate… We are diverse, ethical and multi cultural and we wouldn’t want it any other way. A team with a sense of humour that might be better suited to a sketch show (or our own version of TOWIE — TOWID, work it out), we laugh regularly, we eat too much and most importantly we love what we do and ensure all our energy is utilised to deliver memorable solutions for our clients.
So now it’s time to scroll down and meet some of the team…
Meet the Team
- Karen Lane — Managing Director and Founder
- Kelly O’Malley — Account Director
- Patrycja Jacaszek — Creative Director
- Nick Vasili — Business Development Manager
- Emily Atkinson — Digital Account Executive
- Sandra Valavanides — Junior Account Manager
- Hiral — SEO & Data Analyst
- Sara — Cultural Consultant
- Rahul — Senior Designer
- Suraj — Junior Designer
- Gunjan — Senior Designer
- Vikram — Senior Designer
Working across our London, Nairobi, Dubai and Mumbai offices.
Advisory Board
Sean Emery — Chairman
Sean Emery, a seasoned entrepreneur with a wealth of experience across both the media and banking sectors has held numerous senior positions in major companies. Sean is currently Chief Investment Officer of Titan Investments and CEO, RainFin Financial Services in SA. During his distinguished career, Sean has been responsible for managing several investment funds including investments for Mondia Middle East and Abu Dhabi Media. Prior to this Sean co-founded and successfully sold Africa’s largest B2B E-Marketplace Platform Tradeworld.com. Sean’s global career spans management roles in technology, corporate finance and digital media businesses in Africa, Europe and the Middle East. Sean holds a post-graduate degree in Business Administration from WITS Business School and a B Phys-Ed (Econ) from University of the Witwatersand.
Ricky Ghai — Board Advisor, Dubai
Ricky is a highly respected and seasoned media professional with over 30 years of experience. His career started as a trainee film editor at the BBC in 1980. Since then his journey across numerous high profile companies across all aspects of broadcast and digital media has created a truly seasoned veteran. Ricky’s former positions include, naming a few: SVP Programming & Acquisitions Showtime ME, Executive Director Orbit spa, Head of Programming and SVP TV3 and Executive Director, Digital Group for ADMC. His most recent role as CEO Eros Digital Group led to the development and successful launch of the first real online movie streaming platform for South Asian entertainment, “Eros Now”. He sits on several boards and was also instrumental in the acquisition by ADMC of a stake in VEVO and represented ADMC on the VEVO board and several committees. Nowadays he spends his time between various global locations as a board member, advisor and investor in several companies as well as partner at TIS Ventures Dubai.
Julie Lee — Board Advisor, LA
Julie is currently CEO and co-founder of ‘edtwist’, a platform that will empower users to evaluate and select the ideal learning path. Julie has held numerous high profile positions across the entertainment and media sector and was most recently a key executive of the VEVO executive management team with direct responsibility for defining and executing its growth, business development and global licensing. Previous senior positions include Head of Sales & Licensing, Universal Music Mobile/ Vice President, Business Development, eLabs, Executive Director, Business Development and Finance. Not surprisingly in 2010 Fast Company Magazine named Julie as “Most Influential Woman in Technology”. Julie holds both BA & Masters degrees in Economics from UCLA.
Hannes van der Merwe — Board Advisor, South Africa
Hannes van der Merwe is a Tech entrepreneur with over 15 years’ experience in the ICT and Internet environments, particularly in developing, maintaining and managing online marketplaces for media, procurement and cash management companies. Hannes started his career right at the coalface of the IT industry with network design before moving on to system development and eventually assuming operational responsibility at each company he was with. Hannes is a partner and co-founder of RainFin Financial Services. He also holds a degree from the University of Johannesburg in Mathematics & Physics.
Julie Crosby — Board Advisor
A seasoned marketing professional who has lived and worked across 3 continents. Julie has an innate sense of what works and a direct and honest approach towards business. Her ability to adapt to any environment coupled with her natural sense of adventure has taken her from the UK to Canada and then to the UAE. Her 35 years of global market experience makes her an invaluable investor and advisor to our business. Julie offers a keen sense of market direction and critical review of value propositions. Her passion for photography fits wonderfully with her travel and adventurous nature and will soon be launching her own showcase site.. Look out Flicker!
Sheena Morjaria — Board Advisor
Sheena is founder and Managing Director of Flick the Switch and Managing Partner of TIS Ventures. Following a career in finance in London she launched Flick the Switch as a film finance boutique, structuring the finance for feature films. Sheena has worked on a wide range of films and has spoken at several conferences and panels around the world on the subject of film finance. Most recently she was a film finance consultant at the Dubai International Film Festival, working with young filmmakers to help them structure their film projects. In 2009 she expanded the company into India and in 2014 FTS set up operations in Dubai. In 2014, Sheena became a partner at TIS Ventures Dubai and in her capacity of Managing Partner, brings a special focus to tech and media investments.
WHAT WE DO
First things first - we listen to your team to capture and ensure we understand clearly, what only you can possibly know about your brand. We break things down (minus the jargon) and convert this into a strategic plan detailing how this relates in the digital world. Whilst we are very creative, we don’t just focus on pretty pictures — we pride ourselves on our measurement and return on investment model, ensuring that everything we do has a deeper, data driven strategy. We are not a media agency; Plus 1 Digital is a social and business accelerator (that’s about as much jargon as you will get…). We think of ourselves as your team and will always work sympathetically with your internal teams to ensure we are executing digital strategies in 100% alignment with your business plan and other marketing efforts. It still never fails to amaze us how much we learn on every new project that we undertake, and we love to learn (it’s what keeps us young…). Every brand and every campaign is unique but our approach remains the same. We think logically and rationally about using the best tools available for your business.
Research & Planning
We cut through the noise and the technical jargon to present brands with clear, insightful and actionable goals focusing on execution, measurement and optimisation.
- Competitor and Sector Analysis
- TG and Customer Insights
- Integrated Social and Digital Strategy
- Innovation Planning
- Multi-Platform Revenue Strategies
Creation & Execution
Creativity and innovation is essential but we place a high value on usability and accurate insights. Only then can you deliver engaging journeys that attract and retain customers.
- Website & App Design and Build
- Usability and User Experience Testing
- Copywriting, Content Management & Site Maintenance
- Innovation Planning
- Platform Strategy
Analysis & Reporting
Data, Data, Data - All of this means nothing without the numbers and we love to do the calculations! We listen to what the data is telling us.
- Web Analytics
- Campaign Analytics
- Custom Reporting
- Optimisation